There are two kinds of email marketing programs at professional services firms: Email marketing programs that work, positioning their...

Last Wednesday it was our pleasure to Sponsor the Boston Legal Marketing Association Meet the Reporters virtual event hosted by Lily...

Infinite Global, an international media firm, recently held a virtual event with the Midtown Business Club. The keynote speakers included...

Earlier this year I wrote a blog post about my own paradoxical thoughts on cancel culture and perhaps more importantly, how many public...

Public country-by-country reporting is set to be implemented across the EU (including for non-EU headquartered groups) by early 2023 to...

Let's think of the business scenario, we need to get to the CEO to talk with the stakeholders of the business, the investors, the...

The LinkedIn terms of service have been updated and this new line appears. “you will not a create a false identity on LinkedIn,...

Brands and advertisers are constantly looking for opportunities to connect with consumers in innovative and memorable ways. Kraft Mac &...

Growing a new business unit or expanding an existing one is easier and more rewarding if you can leverage your knowledge. That's the...

Just goes to prove that it’s an employers duty to teach ALL employees how to use Social Media! While social networks mature, there are...